Please check the following article: https://kb.x-cart.com/modules/facebook_ads_and_instagram_ads/
It should answer all your questions. If you come up with any additional ones please let me know.
Originally Posted by kevinmiller
Hello, I recently got the Facebook Pixel hooked up for my X-Cart 5, and I have the Facebook Ads & Instagram Ads turned on...but I can't figure out what I am supposed to do with it. Could someone please offer me a step by step guide as to how I am to utilize this module? Am I supposed to be doing something with Facebook?