[cflsystems]

The module works. For those who think it doesn't you can implement the required changes yourself directly from the Google Rich Snippets pages - it is explained how in details.
The fact of the matter is - Google offers many services which may or may not help merchants and/or customers but at the end it is Google's decision whether to grand access (show results) to these services for any particular merchant/customer. It is not the module or developer's decision - it is Google decisions after you are compliant with their requirements. You may be 110% compliant and Google may never show your pages this way...

As others said - Google knows about you more than you do and for good or bad modifies what you see based on what they know (or thing they know) about you...