Hi, Steve!
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Originally Posted by BritSteve
Hi,
We are on 4.1.8 and 4.1.9 and don't use customer reviews at all. What will Google display for this? We don't want 'No reviews' to show up as it will look like we are a new store, and not one that has been in business for 11 years. Ideally we would like the reviews part of the rich snippets to not show at all in the Google results.
Anyone know if this is possible?
Thanks,
Steve
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You should not worry about it.
The way Rich Snippet works is:
1) If there are special tags for ratings on a page, then Google will build up a star rating for them.
2) If there are no these tags, then nothing will be displayed.
So, in your case, Google SERP will not display stars, but it will not display "no reviews" label either.
Any other questions, feel free to ask.