Yeah Jon. I believe "Mobile age" started as soon as SteveJobs has introduced first iPhone.
I also agree that from last couple of years ecommerce orders from smart devices is booming and it was almost ⅓ of overall orders for my clients.
Hence I welcome the "Mobile Admin" app.
However I believe xc should focus more on the new trend and "age" for 2015, which is,
>> Personalisation (We always need to buy third party service for this)
>> Social ⌠discovery commerce■ ( As social media is becoming effective way to sale the product)
>> Apply Pay ( I am exited about this and future of payment on smart devices )