Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

I've got 4.0 and don't have a module for Google analytics...so what can I do about this?

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Hello. For X-Cart versions without the Google Analytics module you can do the following:

1. Create a new directory skin1/modules/Google_Analytics

2. Create a new file ga_commerce_form.tpl (this is where you paste the AdWords conversion code after following the instructions in the first three posts)

3. Upload the ga_commerce_form.tpl file to the new directory you created in step 1 (skin1/modules/Google_Analytics)

4. Open skin1/customer/home.tpl

Paste:

{if $smarty.get.mode eq "order_message"}
{include file="modules/Google_Analytics/ga_commerce_form.tpl"}{/if}

before </body>

All set, I hope this helps!

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Fantastic, I'm glad you found it helpful.

AdWords and Analytics reporting use two different tracking methods, so the answer is "they're both right" :lol:. AdWords cookies last for 30 days whereas Analytics cookies last for 6 months. How the visitor last entered your site can make a difference. For example:


Let's say a visitor clicked on your AdWords ad, visited your site but didn't purchase and left. Later that day he search "your site name" into google, clicked on an organic link and purchased an item.

This would show up as an organic sale in Analytics, but it would also show up as a conversion in Adwords for the keyword he clicked on.


Use them both together but don't take either as 'exact'. Also, out of the box the X-Cart code for Google Analytics doesn't always work correctly so that could be an issue as well.

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Ok I think I got it....I guess we need to see now how she works!

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Hi Ryan,

Is it possible to get the code for tracking analytics as well as adwords in 4.0? Should I just copy the code from ga_commerce_form.tpl in a 4.1 install?

Cheers,

Chris

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Hi Chris,

For the AdWords tracking in 4.0 you can follow the instructions from post #13 of this thread.

For the analytics portion I'm afraid it is a bit more complicated than just inserting the code. If you have a 4.1+ installation to compare you can copy from that set-up just note that by default it does not have the proper configuration.

If you need more personalized assistance feel free to drop me a PM or e-mail.

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Hi Ryan,

Thanks for replying Ill look at a 4.1 install and see if I can work it out!!

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Hi,
Followed the directions and I can see the code on the order confirmation page, but it is not showing in the Conversion Page on Google. The order has to be marked as paid to appear, correct? Maybe that is the missing step.

Thank you for the great instructions, very easy to follow.

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

Hi Vera I'm glad you found it helpful!

No, the paid status is independent of whether a conversion is counted or not. I recommend reading the post on X-Cart Conversion tracking when you have a moment to get a better feel for how it works.

Also, conversions can take up to 24 hours to be counted.

Re: Let's Talk AdWords: How to Install the AdWords Conversion Tracking Code in X-Cart
 

I thought I would try tracking my ads and before I came here I found this info in the adwords help files. "Requirements

The only requirements for installing conversion tracking on your website are as follows:

* AdWords ads that are approved and running
* Placement of the Google code snippet on the conversion page"

Soo my question is, do we really have to have Analytics installed in order to have conversion tracking work?

I'm running ver 4.19 if that makes any difference.