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Most customers can't find where to enter the coupon code

 
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  #1  
Old 02-18-2007, 03:13 PM
  neonrider's Avatar 
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Default Most customers can't find where to enter the coupon code

It is not a criticism nor a statement, it is just an information for a possible improvement of the cart in the future:

Most or many customers can't find where to enter the coupon code. They send me the code so I enter it myself which takes me a lot of time to do that in an already placed order. Some customers get upset or frustrated, some even don't send their orders through. I couldn't find it myself althugh I know that the coupon code field is right there at the bottom of the first checkout page. Perhaps the location (bottom) is not good?
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Old 02-18-2007, 09:55 PM
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Default Re: Most customers can't find where to enter the coupon code

We've never had that problem, but if it's a location issue, just modify the TPL file and move it up higher in the page (above the Items section in the cart).
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Old 05-28-2007, 11:09 AM
 
carpeperdiem carpeperdiem is offline
 

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Default Re: Most customers can't find where to enter the coupon code

Quote:
but if it's a location issue, just modify the TPL file and move it up higher in the page (above the Items section in the cart).

It's not so easy -- try moving the coupon code in FLC -- it no longer works...

For example, in file, /skin1/customer/main/cart.tpl

This code is responsible for the coupon form:
Code:
{if $cart.coupon_discount eq 0 and $products ne ""} <p /> {if $active_modules.Discount_Coupons ne ""} {include file="modules/Discount_Coupons/add_coupon.tpl} {/if} {/if}
I have tried to move this codeblock up the page -- for example, I tried to insert this codeblock after:
Code:
{if $main eq "fast_lane_checkout"} {include file="modules/Fast_Lane_Checkout/cart_subtotal.tpl"} {else} {include file="customer/main/cart_totals.tpl"} {/if}
And although the code moves up the page, it no longer functions.

Does anyone know what exactly happens when the coupon code is called? Is there something in the cart.tpl preventing the coupon code from working?

I have had 10 transactions in the past few weeks where the customer sends us a message "please give me the promo code -- I didn't see where to enter it..."

This is not an isolated problem with "dumb" customers... my customers are not geeks, but they are typically active internet shoppers.

I must agree with them, the coupon entry form BELOW the checkout now button is anti-intuitive.

I am also seeking a solution to move this codeblock up the page. Anyone have a suggestion that keeps the functionalisty of the coupon entry?

Thanks!

Jeremy
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Old 05-28-2007, 01:00 PM
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Default Re: Most customers can't find where to enter the coupon code

There are seperate forms on this page, one form is to update the cart etc., the other is to input the discount coupon. You can't embed the discount coupon form, inside the update cart form. To correct this, I move the update cart </form> and any associated form elements, up the page as high as possible. I then put the discount coupon code above the checkout button, and instead of using a form submission for the checkout button, I simply use text or an image that links to cart.php?mode=checkout.

Hope that makes sense.
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Old 05-28-2007, 01:11 PM
 
carpeperdiem carpeperdiem is offline
 

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Default Re: Most customers can't find where to enter the coupon code

Jon,

Do you have an example you can point me to (in private?)

Padraic pointed me to one solution using the negative margin, and I may have forced my page into submission (with further tweaks to come later).

This was based on this post:
http://forum.x-cart.com/showthread.php?p=161936#post161936

I have something that will work (better than what I had) and i will continue to make some adjustments to the checkout page -- but we all could use a well designed pre-login shipping estimator for 4.1 -- and that is the weak link of the 4.1 FLC (as I'm sure you know).

Hint-hint.

If you can PM me or send me a link in private, it is appreciated.

Thanks,

Jeremy
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Old 05-28-2007, 01:41 PM
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Default Re: Most customers can't find where to enter the coupon code

I agree a pre-login calculator would be very beneficial to conversion
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  #7  
Old 05-28-2007, 02:00 PM
 
carpeperdiem carpeperdiem is offline
 

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Default Re: Most customers can't find where to enter the coupon code

Eeks... I don't get it... well, maybe I get it... I see the "checkout" button links to
<a href="cart.php?mode=checkout">

Ok, great... so where did the form go? I managed to get this working using the neg margin, so my head is spinning right now... maybe I need to see the code, not the source?

I'll try to wrap my head around this later.

It looks like your solution is quite simple, Jon - I will try to figure this out tonight.

Thanks,

Jeremy
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Old 05-28-2007, 02:03 PM
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Default Re: Most customers can't find where to enter the coupon code

Just look at the source code. I found the </form> tag for the cart, as well as <input type="hidden" name="mode" value="update"> and moved them up the page.

I then created a table to put the discount coupon on the left, and the subtotal on the right and made sure the checkout button was a direct link.

Jon
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  #9  
Old 06-29-2007, 08:04 AM
 
Amy Amy is offline
 

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Default Re: Most customers can't find where to enter the coupon code

can the "enter coupon" option also be copy and pasted to another page as well in this same manner? ie: adding it to the checkout page aside from just the "view cart" page?
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